Award-winning business broadcaster, bestselling author and global keynote speaker Bruce Whitfield helps leaders and teams cut through complexity to make smarter choices, lead with confidence, and thrive in uncertain times.

WHAT BRUCE DOES

• Simplifies complexity so teams can act with clarity
• Delivers insight with humour so the message sticks
• Asks the right questions to unlock new thinking
• Inspires Upside of Down thinking

– Barry Davies, Chas Everitt International 

Award-winning business broadcaster, bestselling author and global keynote speaker Bruce Whitfield helps leaders and teams cut through complexity to make smarter choices, lead with confidence, and thrive in uncertain times.

Bruce Whitfield helps leaders look beyond the noise of the news cycle and focus on what really matters to them for their long-term growth and sustainability. 

WHAT BRUCE DOES

  • Simplifies complexity so teams can act with clarity
  • Delivers insight with humour so the message sticks
  • Asks the right questions to unlock new thinking
  • Inspires Upside of Down thinking

“I don’t say this lightly; Bruce gave the best keynote speech I’ve ever seen”

– Alan Smith, Founder Capital Partners 

Provocative, memorable, motivating

Bruce is agile, entertaining, and thoroughly prepared. He’s hosted over 50,000 live interviews and shared stages with world leaders and thinkers, including Nouriel Roubini, Mohamed El-Erian, Niall Ferguson, Hillary Clinton and Lord Mervyn King. He is trusted by global brands and brings credibility, warmth, and razor-sharp insight to every event.

He’s a TEDx speaker, World Economic Forum moderator, and is on the faculty at Duke CE

With 30 years of navigating the intersection of business, politics, and society, Bruce brings clarity, insight and wit to stages worldwide. He challenges assumptions, sparks new thinking, and leaves audiences ready and inspired to act.

WHAT BRUCE TALKS ABOUT:

  • Leadership and decision-making in uncertain times
  • Innovation and opportunity in chaos
  • Why the political economy feels personal – and what to do about it
  • Making sense of the noise: what matters, what doesn’t
  • Solutionist thinking: lessons from the world’s most successful business leaders
Bruce Whitfield Keynote Speaker

Provocative, memorable, motivating

Bruce is agile, entertaining, and thoroughly prepared. He’s hosted over 50,000 live interviews and shared stages with world leaders and thinkers, including Nouriel Roubini, Mohamed El-Erian, Niall Ferguson, Hillary Clinton and Lord Mervyn King. He is trusted by global brands and brings credibility, warmth, and razor-sharp insight to every event.

He’s a TEDx speaker, World Economic Forum moderator, and is on the faculty at Duke CE.

With 30 years of navigating the intersection of business, politics, and society, Bruce brings clarity, insight and wit to stages worldwide. He challenges assumptions, sparks new thinking, and leaves audiences ready and inspired to act.

Bruce Whitfield Keynote Speaker

WHAT BRUCE TALKS ABOUT:

  • Leadership and decision-making in uncertain times
  • Innovation and opportunity in chaos
  • Why the political economy feels personal – and what to do about it
  • Making sense of the noise: what matters, what doesn’t
  • Solutionist thinking: lessons from the world’s most successful business leaders

MOST BOOKED KEYNOTE:

How to Thrive at the Edge of Chaos

Bruce Whitfield Keynote Speaker

The future belongs to those who can best manage uncertainty and your success in an age of ambiguity, will be determined by the quality of the decisions you make. You will make better choices when you understand what shapes your thinking and why you respond to the world in the way you do.

How to Thrive at the Edge of Chaos focuses on the importance of strategic decision making in an uncertain and rapidly changing world. 

In the information economy in which we live there is no shortage of news, data and analysis upon which to base our decisions, however it can be overwhelming. What do you take into account and what do you ignore? Everyone one of us needs to harness one superpower – that is knowing what to ignore – and that is harder than you might think.

Bruce brings lessons from history and the present, using art and vivid imagery to keep his audience engaged and challenged throughout.

Key takeaways:

1. Make sharper decisions in uncertain times
2. Understand and navigate the news cycle
3. Manage information overload
4. Lead effectively through change

MOST REQUESTED KEYNOTE

How to Thrive at the Edge of Chaos

Bruce Whitfield Keynote Speaker

The future belongs to those who can best manage uncertainty and your success in an age of ambiguity, will be determined by the quality of the decisions you make. You will make better choices when you understand what shapes your thinking and why you respond to the world in the way you do.

How to Thrive at the Edge of Chaos focuses on the importance of strategic decision making in an uncertain and rapidly changing world. The world faces an unprecedented number of “megathreats” and the way you approach those will determine whether or not you thrive in the current environment.

In the information economy in which we live there is no shortage of news, data and analysis upon which to base our decisions, however it can be overwhelming. What do you take into account and what do you ignore? Everyone one of us needs to harness one superpower – that is knowing what to ignore – and that is harder than you might think.

Bruce brings lessons from history and the present, using art and vivid imagery to keep his audience engaged and challenged throughout.

KEY TAKEOUTS: 

1. Make sharper decisions in uncertain times
2. Understand and navigate the news cycle
3. Manage information overload
4. Lead effectively through change

NEW KEYNOTE

SOLUTIONIST THINKING

Bruce Whitfield London Keynote Speaker

This transformative keynote gives teams and leaders a fresh, practical way to reframe conversations, work together more effectively, and spot new opportunities. Drawing on real-world examples, it offers clear, actionable steps to spark innovation and drive growth.

Key takeaways:            

  1. Identify and overcome limiting biases
  2. Reframe uncertainty as opportunity
  3. Turn challenges into game-changing moves
  4. Embrace new strategies that fuel creativity and growth
Bruce Whitfield London Keynote Speaker

This transformative keynote gives teams and leaders a fresh, practical way to reframe conversations, work together more effectively, and spot new opportunities. Drawing on real-world examples, it offers clear, actionable steps to spark innovation and drive growth.

Key takeaways:            
  1. Identify and overcome limiting biases
  2. Reframe uncertainty as opportunity
  3. Turn challenges into game-changing moves
  4. Embrace new strategies that fuel creativity and growth

TedX Talks

The one skill you need to thrive in a turbulent world

Bruce has been studying company founders and what makes them tick for more than 20 years. He has defined one thing that makes those that thrive stand out from the rest. In an increasingly polarised world it’s easy to become overwhelmed with the barrage of information that is thrust at us daily. Here is how to focus in a world bent on stealing your attention away from what really matters.

In this thought-provoking keynote, Bruce Whitfield suggests incentivising industries for sustainable practices.

He draws parallels between combating climate change and Edwin Sabuhoro, Rwanda’s former game ranger, “poacher turned gamekeeper”solution. An approach that successfully reduced poaching in Volcanoes National Park. In this keynote Bruce proposes how banks can contribute significantly by providing performance incentive loans to corporate clients based on their climate outcomes. Can the convergence of Edwin’s approach and Bruce’s idea propel us towards a greener future?

TedX Keynote

The one skill you need to thrive in a turbulent world.

Bruce has been studying company founders and what makes them tick for more than 30 years. He has defined one thing that makes those that thrive stand out from the rest. In an increasingly polarised world it’s easy to become overwhelmed with the barrage of information that is thrust at us daily. Here is how to focus in a world bent on stealing your attention away from what really matters.

Bruce, based in London, United Kingdom delivers keynote talks to international audiences.

Bookings also available via your favourite speakers bureau.