Bruce Whitfield - Genius | Buy the Book Bruce Whitfield

Bruce tells compelling stories that help us make sense of the world.

He is observant, knowledgeable, perceptive, objective, topical and on point.

BOOKS

Genius

How to thrive at the edge of chaos

This book is about individuals who have built global businesses from a socially and politically fraught country at the tip of Africa.

Genius tells these and many more stories like this and lessons on how to turn smart ideas into great businesses at home, and then take those ideas global.

“Genius is a page-turner of a business book. Most importantly it will inspire its readers about what can be achieved in the world, even by players from a small, African economy.”

Business Day

BOOKS

Genius

How to thrive at the edge of chaos

This book is about individuals who have built global businesses from a socially and politically fraught country at the tip of Africa.

Genius tells these and many more stories like this and lessons on how to turn smart ideas into great businesses at home, and then take those ideas global.

“Genius is a page-turner of a business book. Most importantly it will inspire its readers about what can be achieved in the world, even by players from a small, African economy.”

Business Day

BOOKS

The Upside of Down

How chaos and uncertainty breed opportunity.

The proliferation of smart devices and the explosion of popular social media platforms has turned everyone into a purveyor of information.

It means our world is characterised by fake news, manipulated information feeds, and divisive social-media agendas. It’s easy to believe that our time is the most challenging in human history, but this is just not true. The Upside of Down is an inspiring read to navigate the complexity of our times.

"Buy this book immediately and read it from the Rosling-style test in the first chapter, to Bill Clinton's one phrase advice in the last chapter...It should be compulsory reading for all thoughtful South Africans. You will be pleased you did."

Ian Mann | FIN24

BOOKS

The Upside of Down

How chaos and uncertainty breed opportunity.

The proliferation of smart devices and the explosion of popular social media platforms has turned everyone into a purveyor of information.

It means our world is characterised by fake news, manipulated information feeds, and divisive social-media agendas. It’s easy to believe that our time is the most challenging in human history, but this is just not true. The Upside of Down is an inspiring read to navigate the complexity of our times.

"Buy this book immediately and read it from the Rosling-style test in the first chapter, to Bill Clinton's one phrase advice in the last chapter...It should be compulsory reading for all thoughtful South Africans. You will be pleased you did."

Ian Mann | FIN24

The books are also available through all leading booksellers.

“Bruce is an extremely confident writer and what I enjoy probably more than the actual journey of the book itself, is his quirky take on just about everything. It makes me smile with pleasure!”

Jenny Cryws-Williams Journalist & Author

“The Upside of Down is written by the king of the business airwaves Bruce Whitfield, who has the incredibly rare gift of making complex financial issues easy to understand.”

AmabookabookaLiterary Podcast

“The Upside of Down is written by the king of the business airwaves Bruce Whitfield, who has the incredibly rare gift of making complex financial issues easy to understand.”

John Fraser Business Day

"Bruce is a very clear communicator. He tells awesome stories and this is a collection of anecdotes - Over 300 pages saying there are a couple of Mandelas in their fields…"

Refilwe Moloto

Bruce tells compelling stories that help us make sense of the world.

He is observant, knowledgeable, perceptive, objective, topical and on point.

Genius tells these and many more stories like this and lessons on how to turn smart ideas into great businesses at home, and then take those ideas global.

“Genius is a page-turner of a business book. Most importantly it will inspire its readers about what can be achieved in the world, even by players from a small, African economy.”

Business Day

Genius tells these and many more stories like this and lessons on how to turn smart ideas into great businesses at home, and then take those ideas global.

“Genius is a page-turner of a business book. Most importantly it will inspire its readers about what can be achieved in the world, even by players from a small, African economy.”

Business Day

"Buy this book immediately and read it from the Rosling-style test in the first chapter, to Bill Clinton's one phrase advice in the last chapter...It should be compulsory reading for all thoughtful South Africans. You will be pleased you did."

Ian Mann | FIN24

"Buy this book immediately and read it from the Rosling-style test in the first chapter, to Bill Clinton's one phrase advice in the last chapter...It should be compulsory reading for all thoughtful South Africans. You will be pleased you did."

Ian Mann | FIN24

The books are also available through all leading booksellers.

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