Bruce Whitfield Keynote Speaker

NEW BOOK:

The One Thing

What is the ‘One Thing’ that, if you were president for half an hour, you would order to be implemented so it could have a catalytic effect throughout the economy? This is the question Bruce asked over 100 smart South Africans, and The One Thing shares insights into how we could harness our remarkable potential.

Bruce tells compelling stories that help us make sense of the world.

He is observant, knowledgeable, perceptive, objective, topical and on point.

Bruce Whitfield Keynote Speaker

BOOKS

Genius

How to thrive at the edge of chaos

This book is about individuals who have built global businesses from a socially and politically fraught country at the tip of Africa.

Genius tells these and many more stories like this and lessons on how to turn smart ideas into great businesses at home, and then take those ideas global.

“Genius is a page-turner of a business book. Most importantly it will inspire its readers about what can be achieved in the world, even by players from a small, African economy.”

Business Day

Bruce Whitfield Keynote Speaker

BOOKS

Genius

How to thrive at the edge of chaos

This book is about individuals who have built global businesses from a socially and politically fraught country at the tip of Africa.

Genius tells these and many more stories like this and lessons on how to turn smart ideas into great businesses at home, and then take those ideas global.

“Genius is a page-turner of a business book. Most importantly it will inspire its readers about what can be achieved in the world, even by players from a small, African economy.”

Business Day

Bruce Whitfield Keynote Speaker

BOOKS

The Upside of Down

How chaos and uncertainty breed opportunity.

The proliferation of smart devices and the explosion of popular social media platforms has turned everyone into a purveyor of information.

It means our world is characterised by fake news, manipulated information feeds, and divisive social-media agendas. It’s easy to believe that our time is the most challenging in human history, but this is just not true. The Upside of Down is an inspiring read to navigate the complexity of our times.

"Buy this book immediately and read it from the Rosling-style test in the first chapter, to Bill Clinton's one phrase advice in the last chapter...It should be compulsory reading for all thoughtful South Africans. You will be pleased you did."

Ian Mann | FIN24

Bruce Whitfield Keynote Speaker

BOOKS

The Upside of Down

How chaos and uncertainty breed opportunity.

The proliferation of smart devices and the explosion of popular social media platforms has turned everyone into a purveyor of information.

It means our world is characterised by fake news, manipulated information feeds, and divisive social-media agendas. It’s easy to believe that our time is the most challenging in human history, but this is just not true. The Upside of Down is an inspiring read to navigate the complexity of our times.

"Buy this book immediately and read it from the Rosling-style test in the first chapter, to Bill Clinton's one phrase advice in the last chapter...It should be compulsory reading for all thoughtful South Africans. You will be pleased you did."

Ian Mann | FIN24

The books are also available through all leading booksellers.